"Rebirth" exposed the end of the egg revenge team’s happy ending and hit the lacrimal gland directly.


1905 movie network news Recently, the movie "Rebirth" released the ending egg of "Re-emphasizing Meeting to Welcome the New Year" and "Life", and Gala woke up to find that his family and partners were still around. Without overseas drug dealers and drugs, life is full of laughter, and you can get together with your loved ones and accompany each other with love. Many viewers who walked out of the cinema said that "the reunion egg was warm and tearful", "the egg was an emotional blow" and "the story in the egg made people feel uncomfortable".


In the film, Gala (act the role of) and others paid different prices for revenge. Gala disguised himself as Shawang, the son of a drug Lord, and went deep into the tiger’s den alone. Nancy (act the role of) also goes undercover beside the police Commissioner, Anpei (act the role of), and becomes his wife; Balai (ornaments) is willing to incarnate as a "poisonous insect" and go to the bureau in person. In such adversity, the eggs released this time are more like a precious bright color.


Gala, his wife, Ayu (ornaments), and his daughter hugged each other tightly. Nancy fed the fruit to her father’s mouth, and Balai incarnated as "the atmosphere bearer" and played "juggling" to amuse everyone. The partners who traveled all the way enjoyed a long-lost happy time at the seaside. As the episode sang, "You found a smile on your face, only joy, no sadness", and the people you loved most in life were all around each other.


Director Ma Yuke said: "They gave their lives to protect everyone’s safety and got the fairness and justice in their hearts, but in my heart, this is not the end, but a new beginning and a rebirth." From joining hands to organize a group to realize the group counter-killing against the wind, and then to the warmth and moving of the beautiful moment of full reunion, the sense of fatalism of the characters has become more intense. Desire is intertwined with human nature, and hope and warmth coexist. Under the sensory stimulation of violent aesthetics, it has a soft expression that reaches deep into the heart.


In the film, Gala and other family members of a group of drug victims joined hands and used Andu’s plan to successfully eradicate overseas drug trafficking groups. In various reversals, the film pushed the story to a climax step by step, and many netizens were "turned upside down to make a sharp explosion".


The movie RebirthDirected by Ma Yuke, starring Nick Cheung, Ehan Juan, Sandrine Pinna and Ma Yuke, starring Zhang Li, Vithaya Pansringarm and Narilya Gulmongkolpech, and featuring Gao Jie, the film is currently being shown in cinemas all over the country!


Platform, content and subject, three key words for international communication.

Direct news press
On May 31st, General Secretary of the Supreme Leader delivered an important speech on strengthening and improving international communication. Shenzhen Satellite TV Direct News specially launched a series of comments on "Strengthening the Construction of International Communication Ability". Who will tell the eighth China Story published earlier? It is pointed out that international communication depends not only on the official media, but also on the multi-point resultant matrix, and cultural output can be achieved by combining the official and the folk, telling more stories and triggering the audience’s personal experience, which can achieve better results. The following is the ninth in a series of comments.
Two years ago, when I was still studying for my doctorate, I had short-term exchanges in Australia and South Korea. Whether I visited people from different countries in Sydney, a global immigrant city, or participated in a youth exchange program in China, Japan, South Korea and Vietnam in South Korea at that time, I was most impressed that some people who knew a little about the current situation in China would lament that China was developing too fast. Some people who know a little about China’s history and culture are basically curious about China; Some people who have really been to China for a walk often like China’s cultural and natural scenery and have an understanding of China’s current system and governance. Those who only touch China in the eyes of foreign media tend to have a negative impression of China.
Before writing this article, I also specially contacted my classmate who is currently studying for a master’s degree in the UK. She once engaged in international reporting in a well-known domestic media and had exchanges with many foreign friends. In the conversation with her, my general judgment was also verified, and our impressions were basically consistent.
Combining these basic impressions and observing the current actual situation, we can try to spy on the challenges of China’s international communication.First, foreign people’s information receiving channels are mainly monopolized by European and American media, and their reporting framework on China is hard to change in the short term. Second, the theoretical discourse, core content and representative works that support telling China’s story well are scarce, and the quality and effect of international communication need to be improved. Third, due to the spread of the epidemic and anti-globalization forces, international business and trade, study abroad and other humanities exchange activities have slowed down, and the sense of presence and experience of international communication has been suppressed.
In order to effectively strengthen and improve international communication, we may wish to make precise policies and concentrate our efforts on these issues. The author thinks that strengthening and improving international communication can be carried out around these three key words: platform, content and subject.
Keyword 1: platform. Encourage China’s Internet platform to "go out to sea", support the development of overseas platform accounts of mainstream media, and strive to break through the platform channel dilemma of China’s international communication.
The problem of China’s international communication is not entirely that the content is not well built, but also that the communication channels are not smooth enough. The fact that foreign people don’t know China is that it is difficult for foreign people to know China. As mentioned earlier, European and American media have long dominated and monopolized the ways and channels for foreign people to receive information, and their reporting framework has directly affected the impression and value presupposition of foreign people on China. In the short term, it is not realistic to reverse this situation. Just like standing on this hill, you can only see these scenery. Change the hill to see the new scenery. At present, Internet platform enterprises in China, represented by TikTok and WeChat, go to sea, which provides a new opportunity to break through the channel dilemma of international communication in China. On these platforms, we can present the details of Chinese history and culture, the magnificence of mountains and rivers, the ever-changing face of cities and the various scenes of daily life. Increase the supply of content by borrowing a boat to go to sea.
Of course, the media in Europe and America are not all monolithic. We should pay respect to those media that report China relatively truthfully and objectively, take the initiative to strengthen cooperation and expand the circle of friends for international communication. In addition to competing with the international media for the right to speak in the "main battlefield" of major international events, our mainstream media can also actively settle in foreign Internet platforms, build a new media matrix by opening accounts, strengthen the operation of accounts, and unblock China’s international communication channels, so that content can have a chance to reach the eyes and ears of foreign people.
Keyword 2: content. Strengthen the development of Chinese historical and cultural resources, increase the effective supply of content, tell the story of China well, and strive for the right to speak internationally.
To strengthen and improve international communication, the key is to strengthen content construction and tell the story of China well. Discourse studies carried out by international academic circles always remind us that we should not only pay attention to what we spread, but also pay attention to how they spread. Without basic content supply, it is impossible to balance the information asymmetry between the two sides, and it is also difficult to block prejudice. Without telling the story of China well, it is impossible for the other party to understand, let alone agree.
So what exactly should be spread? The author thinks that international communication is like a gathering of friends. You can’t always talk about the development achievements such as "promotion and salary increase", but also talk about the interesting side of your life. These interesting places may come from China’s history and culture, from language, literature, food, martial arts, painting, Hanfu and so on. How to tell the story of China? The story itself is a coherent narrative with a specific motif and meaning system. To tell a good story about China, we must first make China a story. We want the international community to understand the rule of China, emphasizing both the effectiveness and the legitimacy of governance. The theories of modernity, transitional society, political party and state that the international academic circles are concerned about, can we use China’s experience to develop these theories, or can we have a dialogue with European and American scholars? For example, "one country, two systems" not only develops the national theory, but also promotes the solution of major practical problems. There are also important expressions such as "the right to subsistence and the right to development are the primary basic human rights" and "the community of human destiny", which strongly respond to the concerns of the international community on human rights, epidemic prevention and control, ecological environment and other issues.
Keyword 3: subject. Strengthen the construction of the main team of international communication, and give play to their key roles and advantages in policy interpretation, voice in major international events, knowledge sharing and cultural exchange.
Who is the subject of China’s international communication? In my opinion, it includes at least the following categories: first, the mainstream media in China and their editorial teams, represented by People’s Daily, Xinhua News Agency, China National Radio and Television Station and China Daily, make full use of their powerful editorial team resources and policy interpretation advantages to strengthen their struggle for the right to speak in major international hot events. Local media such as The Paper’s Sixth tone and Shenzhen Satellite TV’s Live Hong Kong, Macao and Taiwan can strengthen the vertical and characteristic content dissemination. The construction of the international communication team of mainstream media should set up special posts and personnel and increase the construction of incentive mechanism. The new media matrix built by the central and state ministries and agencies can cooperate with mainstream media to strengthen external communication.
The second category is mainly China enterprises that are committed to global distribution. Internet platform enterprises represented by Tencent, Beijing ByteDance and Alibaba are encouraged to strengthen platform construction, realize localized social scene application, intelligent algorithm technology improvement and mobile convenient payment function optimization, and provide quality services to foreign people. All China enterprises going out to sea should pay attention to abide by local laws, regulations, customs and habits, and strengthen corporate public opinion risk resolution, image management, social responsibility and public communication team building.
The third category is a huge group of overseas students from China, a film and television production team with a growing scale, an international team of humanities and social sciences scholars, and self-media experts who understand network communication, etc., giving full play to their advantages in humanities exchange, art communication, knowledge sharing and daily life presentation.
In short, China’s international communication ability needs to be improved systematically. At present, China’s Internet platform enterprises can break through the channel dilemma of international communication by going to sea, intensify the development of Chinese historical and cultural resources, build theoretical discourse to support the story of China, and increase the effective supply of content. Constantly expand the main team of international communication, strengthen incentives, and pay attention to building the "trump card army" of international communication.
Author: Zhang Zhen, Ph.D. in Political Communication, Sun Yat-sen University.
Reporting/feedback

Shangbo Brand | Spreading Visual Image and Creating Gold Brand

In order to further enhance the cultural soft power of Shanghai Museum and expand its brand influence, in May 2019, the global competition for Shanghai Museum logo was launched. After half a year’s collection, in November, 2019, after the evaluation of experts in graphic design field and staff in the museum, especially experts and library leaders, our library announced the final winners of this competition through official WeChat, Weibo and official website.

At the beginning of this year, our library invited well-known design institutions to deepen the design of the works that won the first prize, and solicited the opinions of experts and staff representatives again. After several revisions and improvements, the new logo was born in September this year. The Visual Image Manual of Shanghai Museum (Chinese-English version) was completed after supplementing the unique auxiliary colors of the museum. The Manual standardizes the overall visual image design of Shanghai Expo, which can better spread the concept of the museum and further enhance the identity and influence of the Shanghai Museum brand.

The logo graphic of Shanghai Museum takes the concept of Ding of Shanghai Museum as the breakthrough point, and combines the modeling characteristics of Dakeding, the treasure of the town museum, to form the morphological characteristics of Ding with minimalist lines. The graphic is concise and clear at a glance, and at the same time echoes the simple and modern architectural appearance of the East Pavilion. The graphic is ingeniously blended with the pinyin initials "H" of "Sea" and the English initials "M" of "museum", and the whole logo is also a combination of "H" and "M", which reflects the regional and international nature of Shanghai Museum.

In order to further promote the image communication and brand promotion of Shanghai Museum, in October this year, according to the relevant specifications of derivative design in the Visual Image Manual of Shanghai Museum, our library carefully produced new logo badges, labels, and derivatives such as scarves and paper bags derived from the new logo patterns.

The design of the logo silk scarf of Shanghai Expo predicts in advance the international fashion colors of next year-extreme gray and bright yellow, which means brilliance (gray+yellow), that is, Shanghai Expo will continue to create brilliance.

Based on the design of the new logo, the silk scarf uses international design techniques with extreme colors and simple lines to outline the rich connotation and artistic expression of the new logo, which fully embodies the international style of Shanghai Museum and highlights the elements of China and Shanghai characteristics.

The silk scarf is made of the finest 100% mulberry silk, which is produced by digital printing and dyeing technology. The texture of the fabric is fine and the color reproduction is pure and exquisite. With the packaging of international fashion atmosphere, the overall quality and commitment of the products produced by Shanghai Museum will be excellent.

The clear spring scenery of youth

Fresh and bright colors

Let people never forget.

Blue elegance and red enthusiasm

The air is filled with the brilliant joy of spring flowers.

Poetic autumn colors

Jumping bright yellow and gray

Warm, relaxed, fresh and sweet

Fashion is versatile and energetic.

Reflect the poetic rhyme of autumn.

Elegant and quiet winter colors

Mysterious black and advanced gray.

Just the right level

Noble, elegant, steady and low-key

The eternal quiet winter is beautiful.

The new year is coming, and the Shanghai Museum has also designed a logo mug based on the main color of the logo, Lang Yaohong, which means that the business of Shanghai Expo will continue to flourish in the new year.

The mug is made of 45% imported high-grade bone powder, 21 extreme processes, 3 times high-temperature firing, and 5 times rigorous quality inspection, which is environmentally friendly and reliable. The mug porcelain of Shanghai Expo Museum is as smooth and delicate as sheep fat, elegant and red in glaze color, thin and smooth in matrix, smooth and wear-resistant, fine, transparent and free of impurities. The lower edge of the mug is specially baked with the three-dimensional touch of the logo, which shows the luxurious atmosphere. The design of the packaging box comes from the design of the paper bag of the new pavilion. The gray color is matched with the red color matching, which echoes the Lang Yaohong mug. The pavilion logo on the gray surface is concise and clear, and it is integrated with the packaging box.

This time, the derivative products were designed and manufactured with gray and red logo paper bags, which were fashionable in gray and rich and jubilant in red. Both paper bags are waterproof and coated. The gray paper bag is suitable for holding all kinds of small and exquisite articles, while the red paper bag can hold 1-2 hardcover catalogs of museums.

The vi visual image design of Shanghai Museum is a powerful measure to effectively spread the concept of the museum and enhance the identity and influence of the Shanghai Museum brand. In the future, Shanghai Museum will develop more peripheral products according to the visual image of Shanghai Expo, and the products such as silk scarves introduced at present will be listed soon. Here, thanks to the audience’s warm feelings and long-term concern for Shanghai Expo, Shanghai Expo people will forge ahead, make great efforts, create more brilliant achievements, provide more meticulous and thoughtful services, and constantly meet the cultural pursuit of the general public and the audience.

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[Comment on the new, China’s economy starts again] Aiming at leading construction and development, releasing new vitality of regional integration.

  Over the past 40 years of reform and opening-up, Guangdong has been at the forefront of reform and opening-up, with geographical proximity and popularity close to Hong Kong and Macao. Building Guangdong-Hong Kong-Macao Greater Bay Area is a national strategy personally planned, deployed and promoted by the Supreme Leader General Secretary, a new measure to promote the formation of a new pattern of all-round opening up in the new era, and a new practice to promote the development of "one country, two systems".

  Guangdong-Hong Kong-Macao Greater Bay Area actively promotes the integration of infrastructure, accelerates the construction of world-class urban agglomerations, strives to build an international science and technology innovation center, and continues to make great contributions to reform and opening up. Nowadays, under the grand background of China’s development striding into a new era, the blueprint of Guangdong-Hong Kong-Macao Greater Bay Area’s development is turning into a solid action, and the vision is becoming a flourishing reality.

  On May 26, 2018, looking south from Da Nanshan, Shenzhen, the two sides of Shenzhen Bay have a panoramic view. Here is Shekou Cruise Center in Nanshan District, Shenzhen, and there is Ganggutan Power Plant and Lantau Island in Tuen Mun District, Hong Kong.

  Opening wider to the outside world and building a world-class urban agglomeration

  With a land area of 0.6% and a population of 4.56%, Guangdong-Hong Kong-Macao Greater Bay Area has created a GDP of 12.17% in China. In 2017, the total GDP reached 10,184.3 billion yuan, surpassing the San Francisco Bay Area and approaching new york Bay Area and Tokyo Bay Area. Guangdong-Hong Kong-Macao Greater Bay Area is also the region with the densest ports and the busiest shipping in the world, and its container throughput is about 4.5 times that of the world’s three Greater Bay Area.

  Guangdong-Hong Kong-Macao Greater Bay Area’s economies also have their own characteristics: Hongkong is an international financial center; Dongguan, Foshan, Huizhou and other places have developed manufacturing industries; Shenzhen is the center of technology industry. In addition, Guangdong-Hong Kong-Macao Greater Bay Area is an early beneficiary of the reform and opening-up, with rich experience in international cooperation, and its strong scientific research strength can also attract global scientific research companies and institutions to invest in the layout.

  At present, Guangdong-Hong Kong-Macao Greater Bay Area has initially revealed the embryonic form of a world-class mega-city group and an international free trade port, and will become a gateway hub, a world-class economic platform and an international scientific and technological innovation center for the Belt and Road Initiative in the future. In the new era, it is necessary to give full play to the leading edge of urbanization in the Bay Area, create a new pattern of carrying industrial development, strive to provide top-notch domestic and world-class supporting services for all kinds of international innovation subjects and factor resources, and build the region into a demonstration area for China to further expand and open up, thus creating a new situation of all-round economic and social development in the Bay Area.

  Interconnection promotes regional coordinated development

  On September 23, the Guangzhou-Shenzhen-Hong Kong high-speed railway was officially opened, and Hong Kong was incorporated into the national high-speed railway network, allowing passengers to travel directly to Hong Kong from 44 stations across the country. Hong Kong has thus been connected to the national high-speed rail network and ushered in a truly "high-speed rail era". In addition, as a landmark project of infrastructure interconnection in Guangdong-Hong Kong-Macao Greater Bay Area and an important cross-sea passage connecting Hong Kong, Zhuhai and Macao in the future, the 55km-long Hong Kong-Zhuhai-Macao Bridge entered the pre-opening exercise and testing stage. After the bridge is opened to traffic, the journey between Hong Kong and Macao will be shortened from more than three hours to about half an hour.

  In 2017, Guangdong-Hong Kong-Macao Greater Bay Area was formally put forward as a national strategy. Over the past year, remarkable achievements have been made in the construction of the Bay Area, which has benefited our compatriots in Hong Kong and Macao in particular. With the continuous improvement of traffic "aorta" and "capillary", the "one-hour traffic circle of Guangdong, Hong Kong and Macao" has initially taken shape, and the "one-hour life circle of Guangdong, Hong Kong and Macao" which is suitable for business, business, living, learning and traveling will become a reality from an ideal, and the scientific layout of cities in the Bay Area with reasonable division of labor, complementary functions and joint high-quality development will be better promoted.

  In the future, the cities on the west bank of the Pearl River can directly connect with Shenzhen, Hong Kong and Macao through the road traffic networks such as the Hong Kong-Zhuhai-Macao Bridge, the Guangzhou-Shenzhen-Hong Kong high-speed railway and the Shenzhen-China Corridor, attracting various factors of production and consumption. Promoting the construction of the Bay Area with the interconnection of infrastructure is not only conducive to the better flow of people, logistics, capital and information in the region, but also conducive to further deepening the integration and coordinated development of the regional economy.

  Innovation cooperation aims at the global scientific research highland

  At present, the world is facing a great era of industrial transformation, traditional industries are gradually eliminated, and emerging industries are gradually becoming a new driving force to support future development. Guangdong-Hong Kong-Macao Greater Bay Area should aim at "leading development" and promote the construction of collaborative innovation system from scientific research to technological research and development to modern scientific and technological innovation. At the same time, we should also actively build itself into a source, a training ground and a supporting ground for the development of new industries, and build a global high-level R&D center, a national leading area for opening up and innovation, and a pioneering area for innovation and construction systems.

  Guangdong-Hong Kong-Macao Greater Bay Area has the foundation and strength to become a global innovation highland. Guangzhou, Shenzhen and Hong Kong in the region are well-known innovative cities with high-end talents and more than 170 institutions of higher learning. The industrial base is strong, and emerging industries such as electronic communication, Internet and biomedicine are developing rapidly. A number of innovative enterprises such as Huawei, Tencent and BYD gather here, and the total number of state-level high-tech enterprises exceeds 18,900, ranking first in the country. In recent five years, the total number of invention patents in Guangdong-Hong Kong-Macao Greater Bay Area has increased by 33.10% annually. The cities represented by Foshan, Dongguan, Zhongshan, etc. have developed manufacturing industries and complete industrial systems, and innovations and inventions can quickly land and realize industrialization.

  The key to building an international science and technology innovation center is to realize collaborative innovation. Experts suggest that we should make full use of the unique institutional advantages of "one country, two systems and three customs areas" in Guangdong-Hong Kong-Macao Greater Bay Area, and lead collaborative innovation and development with institutional and institutional advantages. On the basis of the existing relatively independent cooperation mechanism among Guangdong, Hong Kong, Macao and Hong Kong and Macao, we will strengthen the cooperation among Guangdong, Hong Kong and Macao, actively explore the integrated development of Guangdong, Hong Kong and Macao, promote the convenient flow of factor resources, optimize the cross-regional cooperation and innovation model, build a more dynamic innovation system, create a highland for innovation and development, and share the fruits of innovation and cooperation. (Economic Daily-China Economic Net Yan Mengya)

Interpretation of "Top Ten Consumption Trends in 2021" ② | How to hit consumers’ hearts in the era of "heart-to-price ratio"

Why do young people buy it in buy buy? Is it easy to use, beautiful or fun? The recently released "China Consumption Trend Report 2021" points out that China’s consumption is going through a transition from "cost performance" to "face price ratio" and then to "heart price ratio". How much you are willing to pay for a product depends on the experience it can bring to your heart and the value it has to yourself. How do products that meet consumers’ emotional needs have emotional connection with consumers, and how do they impress consumers?
Looking for "fulcrum" to incite consumers’ hearts
Philip kotler, the father of modern marketing, divided the growth of consumer behavior into three stages: quantitative consumption, qualitative consumption and perceptual consumption. The "price-to-heart ratio" belongs to the perceptual consumption stage. With the satisfaction of functional consumption demand, deeper emotional demand is waiting for merchants to tap, and this requires first finding the "fulcrum" that can incite consumers’ emotions.
"When my son on my shoulder watched the performance with relish and shouted’ Come on, come on’, I seemed to see me sitting in front of the TV in that sultry summer 24 or 25 years ago. After school, I went to rent dishes with my classmates to watch Altman." In mid-May, Nanjing citizen Xu Hao took his son to Huacai Tiandi, jianye district, to watch the performance of Altman’s war with various monsters. The audience was full, and the photo ticket with Altman was once fired to 500 yuan by the scalper. After the performance, many consumers will go to the backstage shopping area to buy Altman toys, toothbrushes and even notebooks. The staff at the scene told the reporter that the "equipment" of Altman’s monster-fighting with various sound effects and glowing is the favorite toy for children. At the hottest time, a whole wall of toys was sold out in the morning, and the price of toys ranged from 100 to 300 yuan.
Since 1966, the new Altman series has been continuously introduced, and this IP has reawakened consumers’ childhood dream of "protecting the earth". Relevant research results show that it is very important to enhance consumers’ experience and cultural value in brand "heart-to-price ratio" consumption, and IP is an important fulcrum to incite consumers’ emotions. At present, which IPS still have strong summoning power? According to the data of "2021 Tmall Apparel IP White Paper", the sales of Tmall Apparel IP authorized products will increase by 60% in 2020. Mickey, Baokemeng, Doraemon, Marvel Comics and other classic IP of the United States and Japan have a strong momentum; Among the domestic IP, the Wenchuang IP of the Palace Museum, Dunhuang Research Institute and other museums accounts for half of the country. Similarly, these data outline the cultural and aesthetic life of contemporary young people from the side.
Through IP mining, we can study the deeper emotional needs of consumers. For different brands and different products, it is more important to choose a highly relevant and appropriate IP joint name. For example, in the past two years, Jin Yucheng’s Blossoms Shanghai and Haruki Murakami, co-signed by the dark horse Yongpu Coffee in the coffee market, are all "must-read" books for young artists. Among them, "cats, music and food" are the elements mentioned many times in Haruki Murakami’s books, and he himself once opened a jazz coffee shop, and consumers show their recognized values and attitudes through purchasing behavior.
Carefully "design" to produce emotional transmission
From generation X (born in 1965-1980) to millennial generation (born in 1981-1995), and now to generation Z (born in 1996-2010), what changes have taken place in consumer behavior? According to the 2021 China Consumer Report released by McKinsey, the casual purchase rate of Generation Z in China is 5 percentage points higher than that of Millennials and 10 percentage points higher than that of Generation X in China.
With the rising income of millennials, Generation Z has emerged in the field of consumption, which has spawned new outlets in more fields, including blind box and "script killing" games.
Cultural relics that once slept in the glass frame of the museum are entering the daily life of consumers. Not long ago, Lin Meng, who works in Nanjing, set an alarm clock at 7: 58 pm. As long as the archaeological blind box in the official flagship store of Henan Museum is open for purchase, she will immediately place an order. This time, she bought four archaeological blind boxes and Fang Ding glasses, the treasure of the town, which cost nearly 600 yuan. "On the weekend, I kept digging with a Luoyang shovel in the box, just like I was at the archaeological site for nearly 2 hours. The soil fell layer by layer and the shovel was bent. When I saw the complete presentation of Maitreya Buddha in the blind box, it was still very fulfilling."
The survey shows that the two most important points for consumers to consider the "price-to-heart ratio" are the new experience and the unique design. According to industry insiders, the "out-of-the-box" of Wenchuang products in Henan Museum stems from the addition of blind boxes and Luoyang shovels in the process of purchase and use. Compared with ordinary blind boxes, they have an extra layer of "digging" fun. In the process of exploration, consumers constantly have emotional connections with products and have more and richer experiences.
Liu Feifei, born in the 1990s, likes to play a game of "script killing" with friends in his spare time. "We have a board game group, which has grown from the initial 8 to 46 people. Every Wednesday, Saturday and Sunday, we organize" script killing "activities, and each person spends almost 4-5 hours playing." In her view, "script killing" is a medium for emotional communication between friends. Not only can you chat with friends offline, but you can also be familiar with one story after another and bring them into the role to experience the joys and sorrows of the characters. "On one occasion, a couple also drew a couple in the script. When the plot trend in the script was the breakdown of their feelings, they cried and were particularly impressed." It is not difficult to find that, compared with the traditional "werewolf killing" game, the design of "script killing" pays more attention to the introduction of emotion, and the process of consumers’ interpretation of the script is a "micro-creation".
Subdivide the "scene" to meet the hidden needs
The core of bringing consumers the experience of "heart-to-price ratio" lies in discovering hidden needs, thus realizing emotional satisfaction.
Observing the pre-sale data of "June 18th" this year, we can see which products consumers voted for. According to the data of JD.COM, on the first day of pre-sale activities, POP MART limited the hand-made goods to be sold out within five minutes after the opening of the door, and the turnover of the blind box brand 52TOYS increased by over 15 times year-on-year. The low-calorie and low-fat categories continued to grow, and the growth rate of dark chocolate categories exceeded 15 times compared with last year. In the field of smart home, new products such as smart refrigerator, fresh air air conditioner, and sweeping robot are favored by consumers.
"In China’s home appliance market, high-end home appliances, health home appliances, embedded home appliances and smart home appliances are still the main development trends this year." Dr. Tang Shanda, President of Bosi Household Appliances Group in Greater China, said that at present, the market demand for dishwashers is growing rapidly, even in short supply. Consumers in China use more bowls, chopsticks and glasses, so it is necessary to adjust the design of bowls and baskets according to different types of tableware to innovate products. According to reports, in order to meet the needs of female consumers to store high-end skin care products, a refrigerator with a constant temperature storage space of 10℃-12℃ is specially designed to ensure that skin care products are kept in good condition.
The brand "Grain Planet" born in Nanjing launched corresponding products according to consumers’ life scenes. "By thinking about a young man’s day from morning till night, subdividing breakfast, dinner, afternoon tea and other life scenes, many office workers and white-collar workers report that they can’t eat breakfast because they sleep late and get up late, and it will be uncomfortable to drink milk on an empty stomach. According to this demand, the morning’ light meal replacement’ low-fat oat milk was introduced, with zero lactose and no sucrose added. " Kaiser, the founder of the brand, said that users also participated in product development and iteration, among which two new flavors of oat milk, avocado and cactus mango, were the results of user voting. "In the future, more products will be launched according to the social scenes of young people."
Xinhua Daily Meeting Point reporter Ding Qianqian
Produced by Xinhua Daily’s all-media economic news department
Source: Xinhua Daily
Reporting/feedback

Why did the player Hazard translate into "Azar" instead of "Hazard"

Player Eden Hazard (Azar) Oriental IC map

Recently, Eden Hazard, the top Belgian star and player of Chelsea Football Club, has been linked with Real Madrid. Azar’s stay is really a major event in today’s football. Azar is famous for his sharp breakthrough and accurate passing ability. He is expected to become another king after Messi and Cristiano Ronaldo, and has always been a hot figure in the transfer market. Many China fans will be surprised when they see Hazard’s name: Why didn’t he translate it into "Hazard" but "Azar"?

Azar Belgian national team jersey

An unorthodox Latin descendant

When Azar just rose to fame, he was indeed misinterpreted as "Hazard" by China media, and later corrected as "Azar". This is going to talk about the pronunciation of Hazard. There are three official languages in Belgium, which are distributed in different regions of Belgium, and there is a strong language in different regions, that is, the official language. The official language of Flemish in the north is Dutch, while most of Walloon in the south speaks French, while the area near Germany in the east of Walloon is German-speaking. Brussels, the capital, is bilingual in Dutch and French. Azar was born in La Louvière, Walloon Region (French: La Lou Viè re), only a dozen kilometers away from France, and is a typical French-speaking city. His native language is French, of course, and his name is naturally pronounced in French.

Belgian genius "Hazard"

Hazard is a traditional French surname, so it can’t be pronounced in English or China’s Pinyin. According to the French pronunciation rules, neither the initial consonant H nor the final consonant D of the word Hazard is pronounced, and only the part of azar is pronounced, which is pronounced as [aza]. In this way, Hazard transliterated and became "Azar".

As for why these letters are not pronounced, it is necessary to talk about the history of French pronunciation and French orthography. French belongs to the Romanesque family, and its ancestor is Latin. 52 years ago, Caesar led the Romans to conquer Gaul. Influenced by the Romans, the Celtic-speaking Gauls gradually romanized and began to use the Roman language. Roman Latin naturally became the upper language and common language in Gaul. After the Romans stayed in Gaul for hundreds of years, the Frankish tribes of the Germans invaded the Roman Empire, occupied the Gaul region and mixed with the locals. The name of this land has also become Frank. Although French is a descendant of Latin, it is far from Latin because of the influence of Gauls and later Franks. Although Italian, Spanish and French belong to Romance, the first two are obviously closer to Latin.

The expansion of the Roman Empire

With the Germanic invasion and the division of the Roman Empire, folk Latin gradually formed in various places. It is a popular variant of classical Latin in France, Italy, Spain, Portugal, Romania and other places, and can be regarded as a dialect of classical Latin in various countries and regions. Strictly speaking, the predecessor of French is not written Latin, but the oral language used by businessmen, soldiers and other folk people. The sound "H" in ancient Latin ceased to be pronounced as early as the end of the Roman Republic, and was even kicked out of the alphabet. This sound was restored in Gaul, which was introduced from Germanic language at the beginning of the Frankish era (481-843).

Barbarian Invasion of Rome and National Migration

With the passage of time, languages in various regions are getting farther and farther away from classical Latin, and most people can’t understand normative Latin. Since the middle of the 8th century, Gaul has even reached the point where even the priest in charge of education can’t understand the most straightforward religious texts. In 813, the church had to ask the priest to preach in the local language. In February, 842, two brothers, Charles Bald, King of the West Frankish Kingdom, and Louis Teutonic, King of the East Frankish Kingdom, swore allegiance to each other in Strasbourg, and opposed their eldest brother, lothaire, the Holy Roman Emperor and King of the Middle Frankish Kingdom. In order to make the soldiers present understand, they did not use Latin, but used Roman spoken language and ancient German spoken language respectively. From this moment on, the local Latin dialect began to be regarded as an independent language. The text of the Strasbourg Oath spoken in Roman is regarded as the earliest written record in ancient French.

The earliest written record in French "Strasbourg Oath"

Pursuing orthodoxy by carving a boat and seeking a sword

Since the ninth century, French document recorders have begun to adopt the method of consistency between words and writing, recording only the sounds they can make, and drawing a clear line with Latin. In the era of Cape Dynasty (987-1328), French developed local norms and implemented orthographic principles (that is, standardized French writing, pronunciation, grammar and other elements). Influenced by Germanic language, they wrote grandis as grant and tarde as tart. However, the first orthography soon became obsolete. Language will change with the passage of time and the change of social environment, just as Chinese has ancient sound, middle ancient sound, modern sound and modern sound, so does French. French is generally considered to be divided into three stages: ancient French (9th-l4 century), medieval French (L4 century-early 17th century) and modern French (early 17th century to present).

In a blink of an eye, in the Middle French period, the ending consonants stopped pronouncing, which became the most important phenomenon in this period. At the end of 14th century, the final r was the first to stop pronouncing, and some people began to use voix instead of voir. Since the 16th century, the Paris dialect began to be non-Germanic, and H was no longer pronounced, which gradually spread to the whole country. However, the orthography at this time did not implement the principle of consistency between words and characters. This is because the spring breeze of Renaissance blew from Italy next door to France, and the atmosphere of being thin today and thick ancient influenced France. As the dominant language on the European continent, French gradually replaced Latin as the common language in Europe and became the most influential language in Europe at that time. European nobles are all proud of speaking French.

However, at this time, the French found that their language was drifting away from classical Latin. Just as many dialects in China like to compete for the orthodoxy of ancient Chinese, the French sprouted the heart of fighting for the orthodoxy of Latin. They believe that if words are abbreviated according to their actual pronunciation, it will change the language of French and create a huge gap between French and Latin. French linguists struggled to stop the disappearance of consonants at the end of words from the beginning, and they succeeded in the fourteenth century. They adopted a kind of orthography contrary to the principle of "consistent words and writing" before, and did the opposite, adopting the orthography of carving a boat and seeking a sword. The new orthography not only does not record the new evolution trend of language, but carries out retro. In this way, grant and tart become grand and tard; respectively; H has also been preserved.

Indo-European family tree

Deeply influenced by Latin, in order to achieve the retro "beauty of words" and, more importantly, to increase their labor income, the copying people adopted the writing method with the most components and kept a large number of silent letters at the end of the word. This has formed a wonderful phenomenon: the orthography of French lags far behind the phonetic changes, and many letters are still preserved in words even if they are not pronounced. Ironically, as the birthplace of Latin, Italy doesn’t even write H, but French still insists on writing. For example, homo in Latin evolved into uomo in modern Italian and homme in modern French, and Italian directly omitted H in spelling. Ferdinand de Saussure, a famous Swiss linguist and known as the "father of modern linguistics", ridiculed the orthography of French as a commemorative return.

"Henry" should be "Only" instead of "Henry"

H in modern French can be divided into two situations. A kind of H is just like no H. The vowels after H can be recited with the previous syllables. The other H is like a tight throat, which is inseparable from the previous syllable. Nevertheless, what they have in common is silence. If readers meet the French who can pronounce H, I’m afraid he is an Arab immigrant from North Africa or his descendants.

After reading this, the reader must have known that Thierry Henry, a famous French football player, translated "Henry" incorrectly. How did this happen? In the 1990s, the foreign language level of sports media practitioners was generally not high. Most people have only been exposed to English as a foreign language, and they read all foreign names according to the pronunciation rules of rules of english pronunciation and even Chinese Pinyin. However, in linguistics, there is a principle that a name follows the master, and the name should be read according to his mother tongue. When "Henry" is pronounced as [ɑ i] in French, it should be transliterated as "Only". However, in my impression, the transliteration of "Only" seems to have been translated correctly by Shanghai Five-Star Sports Channel and titan sports. Relatively speaking, the probability of making mistakes in other industries will be much lower. For example, Henri Léon Lebesgue, a French mathematician, was translated as "Henri Leon Lebesgue" by people in the industry.

1998 French national team jersey

As mentioned above, in addition to the initial H, orthography in French leads to a large number of silent consonants left at the end of words. Except for f, l, r and q, other letters appearing at the end of consonants are usually silent. A typical example is that Paris, the French capital, is pronounced [pai], and the Chinese transliteration is "Paris", not "Paris". In the sports world, there are a lot of mistranslated names because they don’t know the pronunciation rules. Deschamps, a famous player who led the French team to win the football World Cup for the first time, is pronounced [de.] in French. But on November 6th, 2003, unknown so’s Sina Sports transliterated him as the head coach of Monaco team according to English rules. Laurent Blanc, the main member of another World Cup champion in 1998, pronounced in French [lo ɑ bl ɑ], should be translated as "Laurent Brown"; Not "Laurent branko". The same surname is Robert, which is translated by the British and Robert by the French.

Monaco coach "Deschamps"

It can be seen that the defects of affixation brought by French orthography are very obvious. These silent letters are more redundant than affixes. In addition to increasing learners’ memory and writing costs, they also easily lead to misreading and mistranslation by people from other countries who don’t know the truth. André Martinet, a French linguist, was disgusted with this. He once criticized rudely: "Grammatical affixation in French is an obstacle for French speakers. If the time wasted in mastering it is used to learn something else, then this the French will not be such a gentleman. He knows nothing about geography and his intelligence is so low. " Even so, the French people’s awareness of reform is still very weak. They even think that French is famous for its "accurate and clear" words and beautiful pronunciation. Due to the great resistance of conservatives in the ruling and opposition circles, the reform of writing is a thorny issue for France, and the phenomenon of affixing words has not been dealt with.

The French Academy, the institution responsible for standardizing French.

The mistranslations of "Henry" and "Blanco" have been widely used, which is almost "a long story makes a long story", but "widely used mistranslation" does not mean that this mistranslation is correct. It is a major principle to pronounce and translate a name according to its owner, just as Chinese’s name cannot be pronounced and transliterated in Latin according to the Chinese characters of Japan, South Korea and Vietnam in the Chinese writing circle. Now, with the increasing familiarity of Chinese people with languages other than English, it is really gratifying to translate Hazard into Azar instead of Hazard.

The pre-sale of "King of the Sky" broke the record, and YiBo is expected to take off the traffic label.

This year’s May 1st file is called the most crowded in history by many media. Dozens of movies, of all types, are clustered together to revive the film market that has been cold for a long time.

Nowadays, the popular competition in the film industry begins with pre-sale, and there is still one week before May Day, and this project is already in full swing. Among them, "King of the Sky" broke through 90 million, leading the fault, and won the pre-sale champion in the past five years.

The film "King of the Sky" is directed by Liu Xiaoshi and starring YiBo, Hu Jun, Yu Shi and Zhou Dongyu. It focuses on China’s military reform and the development of aviation weapons and equipment in the new era, takes the audience into the air force test pilot group, truly reveals the hardships of the birth of the most advanced fighter and the working conditions of the test pilots, and shows the high-spirited spirit of the contemporary air force.

Can have such good results when the film has not been released, on the one hand, this film is originally a large-scale production, using a large-scale publicity, and each cinema has arranged more films for him; On the other hand, of course, one of the leading actors in this movie is YiBo, a traffic star, and countless fans are waving flags and shouting for him, and they are widely publicized on the Internet, and they are selling it with real money for pre-sale.

Then, if the quality of this film is really worthy of its box office, and the virtuous circle fermentation continues in the later period, YiBo, which is regarded as the traffic, is likely to become the next Jackson Yee that has half retired its traffic label.

Resources are powerful, just need box office blessing.

I think recently, many netizens have brushed a piece of news about Hua Du and her company Lehua. The stock price is so high that people will wake up in their dreams in the middle of the night, not only because Hua Du has got the trump card of YiBo.

With this trump card, Hua Du naturally tries his best to feed him the best resources, and the audience can see that since the Spring Festival this year, YiBo has been the guest of the big director’s big production, and YiBo is the other male actor in the spy film "Nobody" directed by Director Cheng Er and starring Tony Leung Chiu Wai.

During the Spring Festival to May Day, YiBo won the two most popular dates in the first half of the year, which is an enviable resource. Look at the film production team he participated in, which is also the top in the circle.

The resources are in place, so the next step is to see if the box office is qualified. As one of the top performers in the entertainment circle, YiBo certainly doesn’t have to worry about such a small case as the box office. He can make fans spend a lot of money to brush movies on his own. He just needs to wait for a masterpiece with absolutely excellent quality that can open the national basic disc, so that his box office performance is worthy of his resource status, which is enough.

Develop strengths and avoid weaknesses, and give full play to advantages easily.

YiBo is tall, but his eyes are a little dull, and his eyes are a little small. However, he is very smart, and all the roles he plays at this stage will make full use of their strengths and avoid their weaknesses, giving full play to their advantages.

For the time being, the audience can’t see his performance in King of the Sky, but it is said that in this movie, YiBo plays the role of a rookie pilot who wants to fly the J -20, and gradually grows up and finally flies in the blue sky alone, which coincides with YiBo’s cold foreign language watch and warm heart. Let’s not talk about anything else first. Look at his appearance. He stands erect and everyone thinks he is like a pilot.

In addition, in this year’s Spring Festival movie "Nobody", he played Mr. Ye as a thug of Wang puppet government, and he should always show forbearance and calmness. YiBo is really smart. He just stands there with this feeling. He doesn’t need too complicated skills, and he can easily give full play to his advantages.

Love beans, want to get acting recognition.

I worked as a trainee in South Korea, and I also made my debut as a group. My main focus has always been singing and dancing. Even now, YiBo has not given up her job of loving beans. Every year, she will choose her favorite dance programs at the New Year’s concert or in a variety reality show. However, his goal at this stage is to be an actor. The span from Aidou to an actor cannot be completed by his hard work alone. The director’s training, the scriptwriter’s bonus, the right time, the right place and the right people are almost impossible.

Therefore, it can be seen that he wants to get the recognition of his acting skills from groups other than fans. A better way is not just to brush your face in idol dramas to make fans happy, but to turn around and work with outstanding senior artists to hone and improve yourself. It is not necessarily the leading actor who takes the lead, but it can grow up the fastest and most effectively.

Next, please wait and see.

Shanghai: Pursuing academics first, more candidates are willing to "test" out.

  (Reporter Zhu Yingxi) As a high-tech batch with the highest proportion of admissions and covering the largest number of colleges and candidates, the annual centralized admission of ordinary batches of undergraduate courses in Shanghai is always the most concerned by the public. The reporter learned from the Shanghai Education Examinations Institute yesterday that the admission of ordinary batches of undergraduate colleges in 2019 will be completed today. Statistics show that there are more than 500 colleges and universities and more than 1,000 colleges and universities’ professional groups participating in the centralized enrollment of undergraduate courses in this city this year, and the number of students enrolled accounts for three-quarters of all undergraduate enrollment plans this year, among which the number of students enrolled in colleges and universities in this city accounts for about two-thirds.

  "This year, the centralized admission of undergraduate ordinary batches in this city is generally stable." Zheng Fangxian, dean of the Shanghai Education Examinations Institute, said that this is mainly manifested in two aspects: First, the voluntary satisfaction rate and the success rate of Shanghai candidates are constantly improving; Second, the admission scores of colleges and universities and the ranking of admission candidates are relatively stable.

  At the same time, in the process of recruiting ordinary batches of undergraduate courses in Shanghai this year, some gratifying new signs have begun to emerge.

  Many foreign key universities are popular with candidates in Shanghai.

  If the score of 550 points in the college entrance examination is taken as the observation benchmark, the Shanghai candidates represented by this score rank about 5,100, ranking in the top 10%. Zheng Fangxian introduced that Tongji University, East China Normal University, Shanghai University of Finance and Economics, Shanghai International Studies University, China Renmin University (including Suzhou Campus), Nankai University, Harbin Institute of Technology, Nanjing University, Zhejiang University, etc. all colleges and universities have admission scores above this year, and some colleges and universities have admission scores above 500, including China Communication University, Shandong University, Chongqing University and Sichuan University.

  These universities, which are popular among Shanghai candidates, are all well-known top universities in China without exception, and represent China’s higher education in their respective fields or comprehensive level.

  At the same time, many foreign key universities or "double-class" universities have also been continuously favored by Shanghai candidates, and their admission scores have improved significantly. For example, the admission scores of beijing university of chemical technology, Capital University of Economics and Business, Fuzhou University, Zhengzhou University, Yunnan University, Lanzhou University and other universities have all increased by 5 points or even 10 points.

  "This is rare in such a flat voluntary reporting and admission environment. It can be said that candidates’ pursuit of academic and training quality has surpassed the restrictions of pure geography, which is a very gratifying and encouraging phenomenon." Zheng Fangxian said.

  Clinical medicine has become a "hot potato", and the admission scores of some "minority" schools have increased.

  Judging from the admission of professional groups in many colleges and universities, one of the highlights this year is that the admission scores of clinical medicine majors continue to rise.

  It is reported that in addition to high-end or geographically advantageous institutions such as Naval Military Medical University, Southern Medical University and Chongqing Medical University, many medical-related majors in ordinary colleges and universities are increasingly valued by candidates. For example, Hebei Medical University, Xuzhou Medical University, Xinxiang Medical College, Kunming Medical University, Xiangnan College, etc., the admission scores of both eight-year clinical medicine majors and five-year clinical medicine majors have improved significantly this year, and the admission scores of some colleges or majors have increased by 20 to 30 points.

  In Zheng Fangxian’s view, this signal reflects the rational thinking of current candidates on future career development.

  It is worth noting that this year, Shanghai University of Electric Power was upgraded to a university. Many people speculated that the admission score line might be significantly improved this year, but the observation was limited. In addition, the admission scores of Shanghai Conservatory of Music and Shanghai Theatre Academy, which are relatively "minority", began to rise slowly, with an increase of about 10 points compared with two years ago.

 

Rio Olympic Games and Olympic Figures

The Olympic Games is not only a sports event, but also a spiritual event. What is more valuable than the gold medal is the persistent pursuit spirit of the Olympic athletes, the indomitable fighting spirit of never giving up, and never back down’s spirit of overcoming difficulties. With this spirit, Olympic athletes have overcome all the difficulties that hinder their progress. They have interpreted their unremitting pursuit of their dreams and written great legends. Their spirit is like a dazzling light than a gold medal, which shines directly on our hearts and touches the whole world …

My parents didn’t tell me what to do. My sister and brother are like strangers.

  "Why are you so cold to me? Why can you just agree to my brother’s various requirements? " At 10 o’clock in the evening, Zhang Yangyang, a sophomore girl standing on the phone at the end of the dormitory corridor, became more and more emotional. This is the third time in a month that she has made a scene with her mother.

  At the other end of the phone, my mother was still saying something, but Zhang Yangyang couldn’t listen to it, so she threw her phone to the ground. Roommates rushed out to comfort Zhang Yangyang, who was shaking with tears. They know that the quarrel must be triggered by their younger brother, who is 9 years younger than Zhang Yangyang.

  Zhang Yangyang thought that if she went to college far away from her hometown, she would be able to get rid of the shadow her brother had caused her in middle school. However, it didn’t.

  Just like the contradiction shown in the movie "Take my brother away quickly", brothers and sisters determined by blood will resist and alienate each other’s existence and parents’ attitude because of their immature growth stage. When a two-child family encounters adolescence, how should parents and children handle and resolve many psychological puzzles together?

  Going to college in a distant city has become my biggest motivation to survive high school.

  "It resonated when I watched" Take My Brother Away ".I also fantasized about it many times. If only there were no younger brothers at home."

  When Zhang Yangyang was in junior high school, his younger brother was still in kindergarten and primary school. "The two of us are just one word all day: grab. Will rob TV, I want to watch the news, he wants to watch cartoons; I will grab snacks. After 50/50, I usually eat a quarter, and my brother has eaten it all, so he will grab mine. "

  Whenever there is friction with my younger brother, my mother will say the mantra: "You are my sister, so let my younger brother go." Zhang Yangyang was very resistant: "No one gave way to me when I was a child?"

  When he was older, Zhang Yangyang felt that his younger brother was fighting for the future, not just TV and snacks. "The school organized a study tour program in the provincial capital city in the summer vacation of senior one, and my father wouldn’t let me go, saying that it was a waste of money and time; In the second year of high school, I feel that it is difficult to learn physics. I want to go to a remedial class, and my mother does not agree. "

  Demand was repeatedly rejected by parents, and Zhang Yangyang’s resentment against his younger brother deepened: "Although my younger brother doesn’t want anything, I think my parents are unfair and prefer boys to girls!"

  With the idea of "out of sight, out of mind", Zhang Yangyang decided to go to a university in a distant city, which became the biggest motivation for her to get through high school. But it turns out that the knot that has not been solved before continues to be an unavoidable obstacle in college. When parents refused to go out for communication during the summer vacation and wanted to look after their younger brother at home, Zhang Yangyang broke out completely: "I didn’t want you to have a younger brother. Why did you sacrifice my future?"

  Yin Hongfeng, a psychological teacher in the private huijia school Middle School, believes that the most concentrated confusion of the older children in the two-child family in adolescence is "falling out of favor". Such children are prone to a pair of contradictions: they are eager for independence and full of dependence. "Adolescent children slowly become independent from their families and move towards their own small world. But suddenly a younger child comes, and then the older child will feel from ‘ Princess ’ Suddenly become a state where no one cares. "

  Yin Hongfeng pointed out that after falling out of favor, children will be particularly sensitive to fairness. Even if some outsiders see their parents’ unusual and just things, in children’s eyes, the feeling of unfairness will be continuously amplified. Yin Hongfeng believes that to deal with such a sibling relationship, parents should first show their attitude, and their starting point is the same, and let the older child realize that the reason why he is emotional may be that he cares too much about "fairness".

  Yin Hongfeng doesn’t agree that parents always say that older children "must give way to their younger brothers and sisters". "Parents should give their children reasonable guidance, pave the way in advance, arouse their sense of responsibility, and let them know what they can do, instead of directly ordering you to do what you should do after the contradiction occurs."

  My parents didn’t tell me how to be a sister, which made my brother and I feel like strangers.

  Wang Xiaoqi, 23, is eight years behind his younger brother. In adolescence, she also fell into confusion because of her younger brother and doubted her position in her parents’ hearts. However, parents’ indifference to the relationship between brother and sister has caused a completely different result from Zhang Yangyang — — The relationship between her and her brother is very alienated, and each tube has its own, and there is little intersection.

  Wang Xiaoqi recalled that at the beginning, this younger brother was like an "airdrop", without warning, and "thud" hit her quiet life. During the winter vacation in the second grade of primary school, she went to her aunt’s house for a month and came home to find a baby in the house. "My parents didn’t discuss it with me in advance, and even the whole family told me that my brother picked it up at the hospital gate. I really believed it at that time."

  "A younger brother fell from the sky, which has a great influence on me. I also described it in detail in my composition. My parents not only didn’t say why they gave birth to my younger brother, but also didn’t tell me how to treat my younger brother as an elder sister. This led me not to kiss my younger brother. Although I would play together, I would not share my inner thoughts with each other. "

  Wang Xiaoqi regrets that when she is about to go to college, she strongly feels that if only her parents had taught her the responsibility of being a sister earlier. "Because it’s really only when we are young that we do something together and care about each other, and when we grow up, we will be closer. Now we are too independent and lack some closer connection. "

  The "relationship class" that has been missing from my parents during adolescence can only be made up by myself. After going to college, when my mother calls to complain about my brother, Wang Xiaoqi will help him explain; Go home on vacation and take the initiative to ask about my brother’s studies. "When I take the initiative to approach, my brother has obviously grown up and will take the initiative to talk to me about school and life."

  In Yin Hongfeng’s view, when parents decide to have a second child, they should have a good communication with the first child, explain clearly why they want to have brothers and sisters, and what changes the older child may face, so as to arouse his sense of responsibility and mission.

  "Parents should give enough psychological construction to let children know that if you are the only child in our family, you will be under great pressure when your parents are old. But with a younger brother or sister to share, the pressure will be much smaller. " Yin Hongfeng pointed out that parents need to listen to what kind of brotherhood their children really want. "Brotherhood is irreplaceable by other feelings. The warmer and more harmonious brotherhood is good for the growth of both people.".

  Give space and psychological support to build a sense of boundary between two children.

  "The problem didn’t first appear in adolescence." Li Rong, who has a pair of children, lamented that when the second child was born, the problem of getting along between the two children had already started. Her two children are eight years apart. Her elder sister is in high school and her younger brother is in primary school.

  "The difference between the two children is 6 to 8 years old, and the relationship is more difficult to deal with. They are not on the same channel. Now the boss is in various cram schools, and the second child is still playing silly. This gap has caused fewer opportunities for them to establish emotional connections. "

  The eldest of adolescence often shows that his parents are partial to the second child, and Li Rong is helpless. "You have different requirements for children of different ages. Young children can eat, drink and be happy; And the boss’s academic pressure has come up, so you will naturally have many requirements for her — — In the eyes of children, that is eccentricity. "

  Li Rong found that the two children would imitate each other, stimulate each other, and "compete" for the opportunity to get close to themselves. The teenage boss was as "naive" as his younger brother, and he would suddenly act like a spoiled brat.

  However, Li Rong also saw that if the elder sister has a good face to the younger brother, the younger brother will "rush to be particularly good to the elder sister", and vice versa. "The second child is born with this kind of robbing consciousness, and he feels that everything has to be robbed by others. But whenever my sister is willing to tease him, he is especially willing to play with her, which is better than following her mother, so the demonstration effect of the boss has a great influence on the second child. "

  At present, in the face of the relationship between the two children, Li Rong’s approach is — — The problem of brother and sister is backward, so let my sister spend her adolescence first. "I’ll let the younger ones leave their sister alone or isolate them. This is not necessarily a good thing for their emotional communication, but adolescence will have its own stumbling and troubles, and many times my way is to let them not get along. "

  Yin Hongfeng thinks that parents need to give their older children in adolescence enough support in space and psychology. Don’t deprive him of the right to make decisions about his future and life.

  In addition, it must be noted that the younger child in a two-child family is also sensitive in heart. "As soon as he is born, he needs to learn to read and speak." Yin Hongfeng suggested that parents should let the second child know that the boss is protecting him, but he can’t rely entirely on the boss. "Parents can tell the younger child that you can play with your sister, but she still has a lot of homework to do when she comes back, so you have to wait until she finishes her homework before you find her to play — — This is to let children know that there is a sense of boundary between people. "

  China Youth Daily China Youth Network reporter Shen Jiequn Source: China Youth Daily